Boston Indie Punk Act Little Low Get Silly In “Sunshine Guilt” Video

Boston, Massachusetts-based punk/indie outfit Little Low shares its fun, new official video for the title track to its recently released album. Sunshine Guilt hit the streets on May 9 via Sell The Heart Records (U.S.), Thousand Island Records (Canada), and Waterslide Records (Japan).

With their introspective lyrics, twinkly and melodic guitars, and heart-on-sleeve delivery, the band draw inevitable comparisons to emo pioneers like The Get Up Kids, Hey Mercedes, and Jimmy Eat World. Simply put, Little Low deliver a cathartic and hook-filled sound that is equally reverent of its forefathers while bringing to the mix some magic that is unmistakably their own.

Formed by Christine Atturio of Save Ends and Mike Assatly of Beartrap, the East Coast outfit are completed by Tom Ciesluk and Brad Rheault, both of Save Ends and No Trigger. Their fiery debut LP, Sunshine Guilt, was recorded at Anchor End by Trevor Reilly of A Wilhelm Scream, and offers a vibrant discovery of love, loss, and the bittersweet moments that linger long after they’ve passed. Sunshine Guilt reminds listeners that sometimes it’s OK to feel a little low—but it’s a lot harder when signing along to these songs with the people you love.

About the video, vocalist/guitarist Atturio says: 

“I lived in the Bay Area for two years and obviously it’s a very sunny place. Some days I found myself wishing it was a crappy gray day so I could hide in my apartment without feeling guilty about it. I came across the term Sunshine Guilt which basically just means feeling anxious that you’re staying indoors on a beautiful day. I will preface this by saying I LOVED living on the West Coast (and ironically now I miss all that vitamin D) but my time there made me realize that I’m a New Englander at heart. I’ve definitely become accustomed to a certain amount of crappy weather as part of my natural rhythms. How can you write music when it’s a super nice day out?!

“For the video we initially envisioned the sun from Mario Brothers chasing us around which landed us on the budget-friendly idea of having a friend dress up in a sun costume and mess with us. Our friend Kyle (from Boston DJ duo The Glitter Boys) imagined himself like a Sour Patch Kid and just ran with it. Justin Albaniel, who shot the video, started adding some Wes Anderson vibes to the shots too as Mike (drummer) and Kyle were shooting their skateboard scene. It was so much fun to shoot and you can see a lot of natural laughter at Kyle’s comedic presence throughout the video.”