Gustaf Promotes A Debut Full-Length Album With A Video For Cruel

Brooklyn art punks Gustaf have released their highly anticipated debut album, Audio Drag For Ego Slobs via Royal Mountain Records. Following singles “Best Behavior“, “Book” and “The Motions“, the band are sharing a final video for album standout “Cruel” ahead of their supporting run with IDLES throughout the US.

Vocalist Lydia Gammill expands on “Cruel”, “When I started working out the lyrics for cruel, I liked the idea of someone getting mad at the sunlight for shining through their window. I wanted to play with the idea of someone victimizing themselves over a blessing. Ultimately “Cruel” became a ‘love’ song — or as it goes with a lot of Gustaf songs, an anti-love song.“

She continues, “The protagonist in “Cruel” is unfairly upset at someone who gave them a glimpse of a good thing and then took it away. Now they’re left obsessing over the thrill of what could have been. They were content with what they already had, but once they knew something more was possible they became indignant over losing it. Selfishly musing that if they knew it would be like this, they would’ve rather not had the thing at all.“